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Mango to Debut New Plus-Size Line, Violeta by Mango [PHOTO]

Dec 10, 2013 11:47 AM EST
(Photo : Mango)

Stylish plus-size garments are becoming increasingly more available to consumers.

Spanish fashion retailer Mango is set to debut a massive new plus-size line, Violeta by Mango, early next year.

The "youthful fashion collection" will be available in sizes 12 to 24 and will launch online in the UK on January 15, as well as in stores located in Mango's seven biggest markets - France, Germany, Italy, the Netherlands, Turkey, Russia and Spain, the Telegraph reported.

"I am the perfect shape for plus-size modeling," Australian beauty Robyn Lawley, who is the star of the new line's campaign, told the Daily Mail.

"I don't feel any pressure to lose weight as I've been this size for years now, and I don't want to change or diet. I enjoy exercising and being able to eat foods I like," she added.

The 400-piece Violeta collection, which will continue to grow with new products being added every month, is geared toward a "modern and demanding woman who wants to feel attractive, sexy and fashionable." The range was designed to feel "comfortable, feminine and modern."

Mango said the technical pattern details were very important in the creation of this line, so it put together a team of "up to 40 experts in various disciplines" to make sure everything was done properly.

Mango isn't the only retailer making waves in the plus-size fashion industry though.

Early last month, Debenhams became the first high-street retailer to permanently introduce size 16 mannequins into its stores.

"The average British woman is a size 16, but the high street has been showing them clothing on a mannequin that is three sizes smaller - until now," Debenhams director Ed Watson said.

"Having worked on this project for three years, we hope that it will help people in some small way to feel comfortable about their bodies and, crucially, that other retailers will follow." 

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