Swiss athletic brand On is really making a name for itself. It helps when you have Zendaya and FKA twigs on your roster. Zendaya signed on to be a brand partner, appearing in and creating campaigns as well as designing collections. FKA twigs started off as the brand's muse for its Fall 2024 training ads, but now the singer, actress and dancer is creating a whole collection, On x FKA twigs.
The collection contains a trio of essentials. Like the Studio Bra FKA that supports curves but feels like you're wearing nothing at all. Or the Studio Short FKA that's wrapped up by a skirt in the front. It wouldn't be a sportswear capsule without a must-have shoe. FKA twigs was inspired by dance when she created the Cloud x FKA silhouette. "I wanted to create pieces that could move with me through between training, meetings, and studio sessions in a single day - pieces that feel sensual and strong, and reflect all the different sides of who I am," she explains.
The On x FKA twigs capsule collection arrives on June 26.
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