Marc Jacobs Spring 2024 Campaign
Lila Moss is just one of the stars of the brand's Spring 2024 campaign. Courtesy of Juergen Teller

In honor of Marc Jacobs' 40th anniversary, the iconic label launches a Spring 2024 campaign featuring "beloved" friends of the brand. Shot by acclaimed fashion photographer Juergen Teller, the campaign highlights past collaborators.

Dakota Fanning, who posed for the brand in 2007 at just 12 years old, is back at 29 wearing a bold strawberry wig and a bubblegum pink bag to match. FKA twigs shows off two different colors of The Sack Bag, while Lila Moss is captured with the white version and silvery locks. Marc Jacobs, Lil Uzi Vert, Bladee and Cindy Sherman are also featured in the campaign, which was shot outside of the brand's offices on Spring Street in New York City.

See more of the ads on Marc Jacobs' Instagram.

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