Wine Colors
Emilia Wickstead Fall 2023. Courtesy of Launchmetrics Spotlight

The Fall 2023 runways served up many trends. But by far the most prolific was the color red. Just to be crystal clear, we're talking bright, basically cherry red. Ferragamo, Stella McCartney, Loewe and Gucci to name just a small handful. Although now that we're in winter and far enough removed from both Tomato Girl Summer and Strawberry Girl Summer, it's time to focus on new shades. Like red wine colors from merlot to burgundy.

Want proof it's time to make the move? Just ask Hailey Bieber. The pioneer of Strawberry Girl Summer, the model recently stepped out in a wine-hued statement coat. She also crushed it on Instagram decked out in a wine-colored strapless velvet dress. She's even moved on to wine makeup.

Now that you know the colors' seasonal origin story, let's talk about the many ways you can lean into the burgeoning trend. Since red wine hues are borderline neutrals, they're not hard to find. Everyone from Zimmermann to Emilia Wickstead to Coperni and even Gucci has stylish options. In fact, both the former and the latter created matching sets, if you're in the mood. (Feel free to wear several different shades together along with bold patterns and maybe even work in a vibrant red on occasion.)

Naturally, fast-fashion retailers took notice. Mango is a real treasure trove of deep reds. You can also embrace the palette via Zara, COS, Reformation and The Frankie Shop. Their price points are a little easier on your budget. Especially since you're probably knee-deep in Cyber Monday shopping right now.

The great thing about wine colors is that they can feel festive (velvet is practically a hallmark of the holidays), but not look out of context come January. So you can justify buying several pieces since you'll have ample time to show them off.

Here are our favorite selections.

Mango Fitted Turtleneck Dress
Mango

Mango Fitted Turtleneck Dress in Maroon, $39.99 at Mango

The Attico Anja Leather Bomber Jacket
The Attico

The Attico Anja Leather Bomber Jacket, $1,928 at Mytheresa

Reformation Mason Pant Es
Reformation

Reformation Mason Pant Es in Chianti, $133.50 at Reformation

COS Merino Wool Turtleneck Top
COS

COS Merino Wool Turtleneck Top in Burgundy, $69 at COS

Blaze Milano Everyday Double-Breasted Wool-Crepe Blazer
Blazé Milano

Blazé Milano Everyday Double-Breasted Wool-Crepe Blazer in Burgundy, $1,540 at Net-a-Porter

BDG Mandi Denim Maxi Skirt
BDG

BDG Mandi Denim Maxi Skirt in Red, $69 at Urban Outfitters

Coperni Large Swipe Lacquered Earrings
Coperni

Coperni Large Swipe Lacquered Earrings, $355 at LuisaViaRoma

Mango Satin Wrap Blouse
Mango

Mango Satin Wrap Blouse, $35.99 at Mango

The Frankie Shop Pernille Faux Leather Pants
The Frankie Shop

The Frankie Shop Pernille Faux Leather Pants in Burgundy, $340 at The Frankie Shop

We The Free Care FP Soul Searcher Mock Neck Sweater
We The Free

We The Free Care FP Soul Searcher Mock Neck Sweater in Wine Heather, $128 at Free People

Zara Satin Effect Midi Dress
Zara

Zara Satin Effect Midi Dress, $69.90 at Zara

Mango Leather Coat With Lapels
Mango

Mango Leather Coat With Lapels, $539.99 at Mango

Gucci Piped Printed Silk-Twill Set
Gucci

Gucci Piped Printed Silk-Twill Shirt ($2,100) and Printed Silk-Twill Wide-Leg Pants ($1,650) at Net-a-Porter

Mango Corduroy Culotte Trousers
Mango

Mango Corduroy Culotte Trousers in Wine, $79.99 at Mango

Emilia Wickstead Ady Ribbed Wool Sweater
Emilia Wickstead

Emilia Wickstead Ady Ribbed Wool Sweater in Red, $504 at Net-a-Porter

Zimmermann Luminosity Belted Silk Wide Pants
Zimmermann

Zimmermann Luminosity Belted Silk Wide Pants, $650 at LuisaViaRoma

Mango Wool Bomber Jacket
Mango

Mango Wool Bomber Jacket, $159.99 at Mango

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